New Year's Resolution Campaign Briefing

A new social media online campaign has been launched on the Stop Smoking Wales Facebook site aimed at encouraging smokers Wales to give up smoking and signposting them to the services that can help.

A new Resolutions App is also being introduced that people can download to their smart-phones to help them.

·         People will use the app to pledge their New Year’s Resolution to quit smoking

·         Then they select friends to ‘tag’ in the post

·         These friends are asked to support the ‘pledger’

·         Those friends are then on hand to support throughout the initial (and toughest) quitting phase

·         We also serve the top ten quit smoking tips in the app and encourage people to contact their 
          friendly Stop Smoking Wales cessation specialist for support.

·         Research has shown you are four times more likely to quit with a support programme like 
         Stop Smoking Wales and pharmacy than going it alone.

To find out how can you help...?

www.stopsmokingwales.com www.dimsmygucymru.com  or to call freephone:0800 085 2219

·         Put a link on your intranet pages to the Stop Smoking Wales website www.stopsmokingwales.com www.dimsmygucymru.com

·         Encouraging smokers to visit Stop Smoking Wales Facebook page www.facebook/stopsmokingwales www.facebook/dimsmygucymru

·         Encouraging smokers to download the free Resolutions App  http://bit.ly/1dtkt5w